LEGO-Case
Lego's VP of marketing on listening to customers, movies and 360 marketing – Marketing Week
Solved 1. How do you feel about LEGO in general? 2. What | Chegg.com
Outside in: How companies can harness the power of online co-creation…
Lego Ideas Case Study : Crowdsourced Creativity | Medium
Key Data Sources from the LEGO Company | Download Table
LEGO: The Marketing Strategy Behind the Toy Industry Titan - ContactPigeon | Blog
Examples of co-creation with consumers. ideas4all Innovation
5 Examples of Co-Creation | Daily Marketing Read
LEGO® Case Study: User Experience Design - Serious Play Pro
Facilitating co-creation experience in the classroom with Lego Serious Play - ScienceDirect
LEGO online community case study: what benefits do they get? - UserPRO
Why Your Company Should Embrace Co-Creation
Case study: Reviving Lego's product and its glory | by Sarah Saccomanno | Bootcamp
The SHARP Agency - Co-Creation and Collaboration: The New Economy
Building communities with Lego: let the users do the heavy lifting | Media & Tech Network | The Guardian
Facilitating co-creation experience in the classroom with Lego Serious Play - ScienceDirect
Co-Creation at Scale for International Development - DesignThinkers Group | USA
Marketing Matters: Co-creation takes over at LEGO
Co-Creation: The Lego Story - Ivy Exec Blog
Lego Ideas Case Study : Crowdsourced Creativity | Medium
Co-creation strategy — Ideas.Lego.com Case Study | by Gloria Worlikar | Medium
An integrated framework for brand co-creation based on Prahalad and... | Download Scientific Diagram
